Packed with personalisation options including head-turning body colours, ambient lighting options and a choice of dash pad designs, the new up! is ready for your stamp of individuality.
Choose from a number of alloy wheel designs, from classic and elegant to dynamic and sporty, as well as a number of eye-catching colour glazes. Alloy wheels available include wheels from 15 to 17 inches and all designs are perfectly coordinated to match your chosen equipment line, model or design package.
Let there be light! Start the engine, turn up the music and let the sun in with the touch of a button. Not only does the optional sliding and tilting sunroof allow you to feel the sun on your skin, but the extra light and space adds ambience whilst an integrated roller blind provides protection if you’re feeling the glare.
Not only does the new up! look great up close, it also looks fantastic at a distance. With its redesigned headlights and LED daytime running lights as standard, you can stand out in both style and safety.
You're the boss. From the dash pad design to the upholstery, you design your interior exactly how you want it.
With the optional multi-function steering wheel, not only are you in control of the up!, you’re also in control of your radio or media player volume and answering calls from your smartphone. And all without taking your hands off the wheel.
With a range of different coloured roofs, interior dash pads, alloy wheels and exterior decals, you can create an up! that’s truly yours.
With a fierce 90 PS 1.0 TSI engine, the new up! is on a par with the performance of the first Golf GTI but with fuel consumption of just 4.4 l/100 km.
It’s small, but that doesn’t mean you won’t notice it. From the first glance, it’s clear the new up! GTI does its name proud. It wears its GTI side stripes with confidence. And every other detail – from the sporty front radiator grille to the tinted rear side windows, 17” Oswald alloy wheels and bright red front brake callipers – exudes that pure GTI feeling, packed into just 362.8 cm
A powerhouse in a lightweight package, its no wonder the new up! GTI leaves other vehicles in its wake. That’s why the impressive rear design is so important. Even when the car is stationary, the chrome-plated tail pipe, black diffuser and rear spoiler make it clear that this is the sportiest up! of all time.
The GTI has strong DNA. That’s not hard to spot when you see the sports seats with the classic GTI tartan ’Jacara’ print, the ’Pixels red’ on the dash pad, the GTI gear knob and the red stitching on the multifunction steering wheel. These features and a range of other dynamic details, like the elegant chrome elements and the impressive ambient lighting in red, make sure the new up! GTI is a treat to look at.
The new up! GTI really puts the pedal to the metal when it comes to infotainment. Thanks to the ‘maps + more dock’ and smartphone app, you can access your smartphone in the blink of an eye – perfect for staying connected to your car, your friends and your playlists. If you want your music to sound as powerful as your engine, you can opt for the beats by Dr Dre sound system with 300 watts of power.
Take a closer look by using our interior and exterior tours